Monday, July 30, 2018

What Is Social Media Marketing?

  •  Social media marketing lies between advertising and sales.
  •  Social media done well, jump-starts the most powerful marketing tools:
  1. Facebook
  2. Twitter
  3. LinkedIn
  4. Google+
  5. Instagram 
  6. YouTube
  7. Pinterest
Social Media Marketing Done:
  •  Connect with customers
  •  Build relationships
  •  Start Conversation
Content: is your company stories- online or off.
  •  Blogs and Websites
  •  Social Networks
  •  Videos
  •  Visuals
  •  Sales materials and brouchers
  •  Email
  •  Posters
Community Manager: Versatile player who acts as the face of your company and interact with your customers
  •  Customer relations
  •  Production
  •  Marketing and PR
Pillars of Social Media Marketing: Four important pillars of social media marketing-
  •  Customers
  •  Resources
  •  Goals
  •  Budgets
Social Media Marketing for B2B:
  •  Social Bookmarking- Stumblupon
  •  Social News- 
  •  Social geolocation- 
  •  Community Building- Wikipedia
  •  Social Content Sharing- Tumblr, Flicker
  •  Social Networking- Facebook, LinkedIn
Social Selling:
  •  Social selling is when salesperson uses social media to engage and interact prospects and customers
  •  Look for a recommendation requests
  •  People do business with people they know,like and trust 
  •  Make a good first impression 
  •  Demonstrate knowledge 
  •  Build trust
Content Marketing for Social Media:
  •  Content is a fuel of social media
  •  Content marketing is the art of communicating with your customers and prospects without selling.
  •  It is non-interruption marketing instead of pitching your products or services.
  •  You are delivering information that make yours more intellegent.
  •  If we as businesses, deliver consistent ongoing valuable information to buyers. 
  •  Content helps your business appears visible online.
  •  The purpose of content of marketing is to move a potential customer through the buying decision process.
For more information please visit here: https://rksdmc.wordpress.com/

Written By,
Mr Ravindra Saxena 
Email: rksdmc2018@gmail.com
Phone: 8210017736

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